What if your business could gain more capability without carrying the cost of more salaries?
Want a sales expert? Let us create one.
Need a marketing team? Let us build the AI capability that supports one.
Need faster research, better customer insights, stronger product ideas, more consistent proposals or less administration? Let us turn those business needs into practical AI tools and repeatable workflows.
The SME AI Workshop is a hands-on, two-day event for startup founders, business owners and employees who need to produce more, respond faster and compete with businesses that have much larger teams.
You will learn how to:
- Identify customer problems that could become profitable products or services
- Find practical AI opportunities across your business
- Create role-based AI specialists for sales, marketing, research, planning and operations
- Turn employees into more capable versions of themselves
- Reduce repetitive and time-consuming work
- Decide what AI can be used for free
- Decide which tools are worth paying for
- Control AI costs and avoid unnecessary subscriptions
- Build your own AI executive advisory committee
- Use AI for structured brainstorming and commercial problem-solving
- Improve product development, marketing, sales and operational execution
- Plan and estimate work using Golf Estimation
- Convert ideas into realistic implementation priorities
- Build practical tools for the daily problems consuming your time
You will not leave with theory alone
During the workshop, you will work on the actual needs of your business.
By the end of the two days, you should have:
- Identified your highest-value AI opportunities
- Answered 50 important questions about your business
- Built practical AI tools or workflows for daily use
- Defined opportunities to save time and reduce staff dependency
- Identified new product, service and revenue possibilities
- Created a focused implementation plan
- Identified what to use for free and what is commercially worth buying
- Received your free ebook
Event details
Dates: 14 and 15 September 2026
Location: Muldersdrift, Gauteng
Duration: Two full workshop days
Price: R9,950 per delegate
Capacity: Maximum 20 delegates
Presenter: Roelof Vermeulen
Format: Physical, practical and hands-on
Every attendee must bring a laptop or tablet.
Exact venue instructions, arrival times and final preparation requirements will be sent to confirmed delegates.
Team discounts
- 3 or 4 delegates: 10% discount
- 5 to 9 delegates: 15% discount
- 10 delegates: 20% discount
- More than 10 delegates: Contact
management@entinology.comto discuss a 30% team discount
The workshop is held annually and places are limited.



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